← Back to Jobs

Content Marketing Strategist

Go Maverick GroupKnoxville

Go Maverick Group has a client who is seeking a highly organized and execution-focused Content Marketing Strategist to support day-to-day marketing programs across a dynamic portfolio of industry-leading brands focused on premium, specialized batteries, chargers, and audio components for automotive, marine, and commercial markets, often targeting high-performance applications. Their target market are those people who enjoy high-end, lifestyle brands, especially in the automotive space. This role is ideal for a detail-oriented marketer who thrives in a fast-paced, multi-brand environment and enjoys managing multiple initiatives across digital channels, customer communications, and eCommerce platforms. The position plays a key role in supporting demand generation, brand consistency, and digital growth across our client’s diverse product and industry verticals. The Content Marketing Strategist will take a hands-on approach in executing social media, website updates, email marketing, and eCommerce initiatives—working cross-functionally with Marketing, Sales, Product, and external partners to ensure cohesive, high-quality brand execution across all brands. Key Responsibilities: Digital & Website Management Assist in updating multiple brand websites, including product pages, landing pages, and content updates while ensuring SEO best practices. Coordinate website content updates with Product, Sales, and Engineering teams across all brands. Monitor website performance metrics (traffic, engagement, lead activity) and support reporting and optimization efforts. Social Media & Content Execution Execute social media posting schedules across B2B and DTC platforms. Coordinate website content updates with Product, Sales, and Engineering teams across all brands. Monitor website performance metrics (traffic, engagement, lead activity) and support reporting and optimization efforts. Create and maintain a content calendar. Identify and manage influencer relationships. Email Marketing & Campaign Support Execute social media posting schedules and any other relevant platforms for multiple brands. Assist in managing trade shows. Develop and publish product, application, and company content aligned with each brand’s identity and guidelines. Support newsletters, product announcements, promotions, and customer communications. Maintain email lists, segment audiences, and ensure data hygiene. eCommerce & Digital Sales Support Support eCommerce initiatives, including product uploads, content updates, promotions, and merchandising coordination across multiple platforms. Assist with pricing updates, SKU organization, and product content accuracy in collaboration with Product and Operations. Help monitor eCommerce performance and customer behavior trends. Marketing Operations & Coordination Manage marketing calendars, timelines, and project tracking to ensure on-time execution. Coordinate with external vendors, agencies, and internal stakeholders as needed. Maintain marketing assets, templates, and documentation. Support trade shows, promotions, and special initiatives as assigned. Required: Bachelor’s degree in Marketing, Communications, Business, or a related field. 5-7 years of marketing, communications, or digital marketing experience. Hands-on experience with social media, email marketing, and website content management. Strong organizational skills with the ability to manage multiple brand projects simultaneously. Excellent written and verbal communication skills. High attention to detail and follow-through. Current professional portfolio required. Experience in B2B & B2C manufacturing, mobile electronics, automotive, marine, or technical markets. Familiarity with CMS platforms (WordPress, Shopify, or similar). Experience with marketing automation tools (HubSpot preferred). Basic understanding of SEO, analytics (GA4), and eCommerce fundamentals. Success Metrics Timely and accurate execution of marketing campaigns Website content accuracy and freshness Email engagement and list growth Social media consistency and engagement growth Strong internal collaboration and reliability If you are looking to join a a fast-growing organization where your contributions directly impact multiple industry-leading brands, this is the opportunity for you. . This is a newly created role offering a competitive salary, performance bonus eligibility, generous PTO, comprehensive benefits, a 401k, and more. This position is fully remote, but does require a willingness to work within the Eastern Standard Time Zone hours.

We use cookies to improve your experience and analyze site traffic. By clicking "Accept", you agree to our use of cookies as described in our Privacy Policy.