Company: SimpleStudy is a consumer AI platform for students. The company just closed a $4M seed round, with 1.5M + students across five primary markets: UK, Ireland, Brazil, South Africa, and Australia. Over ~40,000 new students join every week. The team is ~20 people, operating remotely with an office in Lisbon. Notable investors include the first investors of Facebook and Revolut, and founders of Strava, and Intercom. The company is lean, product-obsessed, and deliberately not a typical education company — it's built consumer-first, with heavy PLG and A/B testing culture. 1 in 4 students in Ireland already use the product, and they want to do that for several hundred million students around the world. Team: Two current designers — both very strong in execution (Figma, component systems, detail work) .The new hire would need strong senior craft and design thinking skills across mobile and web. Reports directly to Oisin. Responsibilities and key results: Own the full design process end-to-end — from understanding ambiguous problems to shipping solutions, without needing the problem framed in advance Partner directly with Oisin and a founding designer as well as wider team on product direction, roadmap priorities, and design philosophy — bring a point of view and defend it Drive consumer experience design: onboarding, social/viral loops, retention, growth surfaces. Work in a PLG/A/B testing environment — ship features, measure impact, iterate fast Eventually help shape the broader design team alongside founding designer (~3 total planned) Must-haves: Strong product thinking — takes a vague brief and frames + solves the problem independently. Shows "why" before "how" Consumer product background — has designed for B2C audiences at scale Opinions and backbone — has a design philosophy, can defend it under pushback, willing to disagree with a founder Chemistry and personality — interesting hobbies, curiosity, authenticity Ownership mindset — end-to-end, from problem definition to shipped solution Comfortable with experimentation, A/B testing, data-led iteration Early-stage or founding designer experience Nice-to-have: Experience with social/viral product mechanics Background at companies like Spotify, Strava, Notion, Monzo, or similar consumer PLG products Some craft/taste for visual design (not just process) Hobbies: Enjoys the outdoors, sports, or some other physical activity. Conditions: Remote in Europe (preference: Western/continental Europe) Portugal/Lisbon relocation sponsorship possible Salary: no fixed budget, flexible Stock options: yes Contract type: full-time employment, independent contractor