<h2>What We're Building</h2><p dir="ltr">Happily has been producing high-impact live events for leading brands since 2012. We know this world from the inside â the run of show, the green room, the moment the doors open. That's exactly why we built Arrived.<strong></strong></p><p dir="ltr">Arrived is an event registration and on-site check-in tool built for professional event organizers. It handles the full arc â from branded registration pages and RSVP management to badge printing at the door â so producers can focus on the event, not the logistics. Agency-quality results, without the agency overhead.<strong></strong></p><p dir="ltr">We're growing Arrived as a SaaS product and we're hiring our first dedicated marketer to help us do it.</p><h2>The Role</h2><p dir="ltr">You'll work closely with the product team â which means you'll actually understand what you're marketing. That's not an accident; it's the whole point.</p><p dir="ltr">Part of working with the product team means you'll have a real seat at the table. When you notice patterns â content that converts, questions that keep coming up, features users ask about â that intelligence feeds directly into what we build next. Marketing and product aren't separate departments here; they're the same conversation.</p><p dir="ltr">This is a mid-level IC role with a real ownership mandate. You'll come in, get up to speed on our systems and workflows, and make them your own. Nobody's going to micromanage your output â but nobody's going to hand you a fully built machine either. You write well, you know how to move organic traffic, and you run HubSpot like it's your instrument. If that sounds like you, keep reading.</p><h2>What You'll Own</h2><ul><li dir="ltr"><p dir="ltr"><strong>Content that earns attention</strong> â blog posts, landing page copy, newsletters, and social for event organizers running conferences, fundraisers, summits, campus events, and more. Quality over volume.</p></li><li dir="ltr"><p dir="ltr"><strong>SEO end-to-end</strong>: keyword research, on-page optimization, and building off-page presence. You'll know your way around Ahrefs or Semrush and have results to show for it.</p></li><li dir="ltr"><p dir="ltr"><strong>HubSpot</strong> â really owning it. Lifecycle email sequences, onboarding flows, re-engagement campaigns, list management, workflow automation, and integrations. Not the basics. The real thing.</p></li><li dir="ltr"><p dir="ltr"><strong>Influencer and partnership marketing</strong> in the event planning space. The people who wrangle speakers, manage RSVPs, and print name badges are your audience â and some of them have big followings.</p></li><li dir="ltr"><p dir="ltr"><strong>Analytics and reporting</strong> that tells the actual story: what's driving signups, where users are dropping off inside the product, and which interventions move activation and retention. You'll share those findings with the product team, not just a marketing dashboard.</p></li><li dir="ltr"><p dir="ltr"><strong>Behavioral email campaigns</strong> â automated emails triggered by user actions inside Arrived, built in close collaboration with the product team.</p></li><li dir="ltr"><p dir="ltr"><strong>Social media creative</strong> â writing copy and developing content that stops the scroll, not just fills the calendar.</p></li></ul><h2>You're a Fit if You Have <br /></h2><ul><li dir="ltr"><p dir="ltr">2â4 years in growth, content, or digital marketing in a B2B or SaaS context</p></li><li dir="ltr"><p dir="ltr">Real HubSpot experience â lifecycle and behavioral automation, sequences, workflows, and integrations. You've built emails that fire based on what users do, not just when they sign up.</p></li><li dir="ltr"><p dir="ltr">Strong writing skills in English â you know when copy is working and when it isn't</p></li><li dir="ltr"><p dir="ltr">Hands-on time with Ahrefs, Semrush, or a comparable SEO tool</p></li><li dir="ltr"><p dir="ltr">A self-directed working style â you figure out what needs doing and do it</p></li><li dir="ltr"><p dir="ltr">Comfort working async with a small, remote team across time zones</p></li><li dir="ltr"><p dir="ltr">Curiosity about AI tools and how they apply to marketing â whether that's using AI to scale content, automate research, or build smarter workflows. You don't need to be an expert, but you should be actively experimenting.</p></li><li dir="ltr"><p dir="ltr">Hands-on experience running paid campaigns across Meta and/or Google â you know how to set up, optimize, and report on paid acquisition, not just observe it.</p></li></ul><h2>Nice to Have</h2><ul><li dir="ltr"><p dir="ltr">Experience running influencer or creator partnerships</p></li><li dir="ltr"><p dir="ltr">Background in events, hospitality, or venue management â you'll speak the language from day one</p></li><li dir="ltr"><p dir="ltr">Familiarity with product analytics tools like PostHog or Mixpanel</p></li></ul><h2>Compensation & Logistics</h2><ul><li><strong>Location</strong>: Fully Remote, worldwide</li><li><strong>Timezone</strong>: Some overlap with New York timezone required</li></ul><h2>About Happily</h2><p dir="ltr">Happily is a female-founded, minority-operated event tech company. Since 2012, we've been behind some of the most high-impact live experiences in the business â from hybrid summits to the All-Virtual Democratic National Convention. We build with the same care we bring to producing: every detail matters, and we don't ship things that aren't ready.<strong></strong></p><p dir="ltr">The team is small and the bar is high. We're proud of both.</p><br/><br/>Please mention the word **UNDAMAGED** and tag ROC4yMjguMTExLjcx when applying to show you read the job post completely (#ROC4yMjguMTExLjcx). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.